Stock market shows Friday gains as Nike reports mixed earnings

Dec 19, 2025

SARASOTA, Fla. (WWSB) – Markets posted gains Friday despite a weekly decline of about 1% across major indexes, with the Dow Jones down 1.25% for the week.

The Dow Jones Industrial Average rose 295 points to 48,247 in Friday trading. The S&P 500 gained 54.07 points to 6,828, while the NASDAQ climbed 227 points to 23,233.

Recent economic data showed stronger-than-expected job growth, while inflation came in at 2.7%, below the anticipated 3.1%. However, analysts noted that rent inflation was recorded at 0%, which significantly contributed to the lower overall inflation figure.

The 10-year Treasury yield remained steady at 4.15%, while oil prices declined slightly.

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Nike topped revenue and earnings estimates but reported weak sales in China. U.S. sales increased 9% to $5.63 billion for the quarter, while China sales fell 17% to $1.42 billion.

Overall revenue reached $12.43 billion with earnings per share of 53 cents. The company’s CEO, who has been in the role for less than a year, said the company is “nowhere near our potential.”

The CEO outlined focus areas including growth, market share expansion, inventory management and wholesale relationships. He warned that the next quarter would be challenging.

Wholesale sales increased 8%, but direct sales declined 8%. Gross margin fell 3%. Converse sales, a Nike subsidiary, dropped 27%.

Nike reported its best Black Friday performance with new Air Jordan releases called the “Black Cat.” The company is developing new mind and body technology products.

Despite the mixed results, Nike stock fell and is down 22% for the year.