If you are a relatively new investor, you may have never experienced a really deep and prolonged bear market. Sure, there have been some swift drops, but nothing like the pain that was meted out during the dot-com bubble or the Great Recession. This is why it is so concerning that the artificial intelligence bubble brewing today has pushed the market back to valuation levels last seen before the dot-com bubble burst. We could be in for a doozie of a downturn, but don’t let that freak you out too much. Here’s why.
Bear markets are a part of investing
Bull markets feel great, but stocks don’t go up forever in a straight line. A jagged pattern is the norm. And, for better or worse, sometimes the jagged pattern includes some pretty dramatic downdrafts. Bear markets are the deepest of the drawdowns, and they are just as normal as bull markets. But stocks don’t go down forever, either. You have to take the good (bull markets) with the bad (bear markets) if you are going to invest in stocks.

Image source: Getty Images.
Luckily, however, we have a very long history to draw on for clues about what to expect in the future. While past performance doesn’t predict future returns, the S&P 500 index (^GSPC +0.73%) has steadily grown alongside the U.S. economy over the long term. That makes total sense, since the S&P 500 index is specifically designed to be representative of the U.S. economy.
What’s notable is that every bear market in history has been followed by a bull market. And the new bull markets have always taken the S&P 500 index to new highs. In fact, some of the worst bear markets in Wall Street history, the dot-com crash and the Great Recession, are just blips in the S&P 500’s steady march higher today. This is clear evidence that a buy-and-hold approach is a good one for long-term investors.
Easy to get on the train, but make sure you stay on it
The truth is, simply buying an S&P 500 exchange-traded fund like SPDR S&P 500 Trust (SPY +0.74%), the first ETF ever created, or Vanguard S&P 500 ETF (VOO +0.74%) is a solid investment decision. The hard part will be sticking with either ETF through both bull markets and bear markets. If you do, Wall Street history strongly suggests that you will do just fine, even if you buy at the top of a bull market. In fact, over the long term, it is probably more important that you start saving and investing than that you get your entry point perfectly right.
Reuben Gregg Brewer has no position in any of the stocks mentioned. The Motley Fool has positions in and recommends Vanguard S&P 500 ETF. The Motley Fool has a disclosure policy.
