Macy’s (M) Stock Still Looks Undervalued On Long Term Cash Flow

Nov 14, 2026
macy’s-(m)-stock-still-looks-undervalued-on-long-term-cash-flow

Mitch Lawler

3 min read

Macy’s has delivered a strong run over the past few years, and the share price closed at US$24.70 recently. That puts fresh attention on a simple question for holders and would be buyers: Do the retailer’s cash flows justify where the stock trades today?

  • Over the past 3 years the stock has returned 93.5%, which makes it important to ask whether the underlying cash generation can support that kind of re rating.

  • For a retailer like Macy’s, the key swing factors for intrinsic value are how reliably store and online operations turn sales into free cash flow and how much capital the business needs to keep locations and technology competitive.

  • What if you looked at Macy’s through its earnings instead? See what Macy’s’s 8.6x P/E says about the price.

The issue now is whether the current share price fairly reflects the cash flows that Macy’s business can produce over time.

If you want to examine whether Macy’s cash flows are consistent with its share price, it can be useful to compare that question across 32 high quality undervalued stocks.

Is Macy’s Still Cheap on Cash Flow?

The Discounted Cash Flow (DCF) model here focuses on the cash Macy’s can return to shareholders over time rather than this year’s earnings line. Over the last twelve months the retailer produced about $976.2 million of free cash flow, and the DCF framework assumes that future cash generation grows from that base at a measured pace rather than exploding higher. That pattern fits a mature chain in which store refreshes and ongoing e commerce investment keep capital needs steady but still meaningful.

On those assumptions, the DCF outcome points to an intrinsic value that sits meaningfully above the current share price of US$24.70. The gap rests on the idea that Macy’s can sustain annual free cash flows across the next decade without requiring outsized reinvestment to keep the brand and store network functioning, so investors are paying less today than the long term cash projections would suggest. Find out what Macy’s could be worth using our Discounted Cash Flow (DCF) estimate.

The Macy’s Narrative: What Would Justify Today’s Price?

Narratives on Simply Wall St act as the missing link between Macy’s cash flow model and the current share price, spelling out which paths for future growth, margins and earnings would justify a meaningfully higher or lower valuation than today. Each narrative ties a specific fair value to a clear storyline about Macy’s possible catalysts and risks, so you can watch over time which version of events edges closer to reality.

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