Procter & Gamble Has Raised Its Dividend for 70 Straight Years. Where’s the Price Target Now?

Nov 13, 2026
procter-&-gamble-has-raised-its-dividend-for-70-straight-years.-where’s-the-price-target-now?

Vandita Jadeja

5 min read

Quick Read

  • Procter & Gamble (PG) earns a BUY and a $184 price target, about 10% upside, after an earnings beat lifted shares near their 52-week high.

  • Colgate-Palmolive matches P&G’s forward multiple but grows slower, while Kimberly-Clark trades cheaper yet sees sales fall and takes on Kenvue debt.

  • Oil-driven commodity costs threaten margins, with $1.4 billion in input-cost pressure, though productivity savings and price increases could offset the hit.

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Procter & Gamble (NYSE:PG) closed at $167.67 on November 11. The 24/7 Wall St. price target for P&G is $183.79 over the next 12 months, meaning 9.61% upside. The stock wins a buy rating from the model, and our confidence is high.

A large white marble sign for 'PROCTER & GAMBLE' and 'Two Procter & Gamble Plaza' is visible at the foreground. In the background are modern multi-story office buildings with numerous windows and bare deciduous trees, suggesting a corporate campus setting.

Photo by Mike Simons / Getty Images

24/7 Wall St. Price Target Summary

PG price target

PG Price Target — 24/7 Wall St.

Our target sits above the consensus analyst target of $174.04.

P&G pays investors while they wait: 70 straight years of dividend increases (a run that puts it in rare company, the same club we ranked by valuation in a free Dividend Kings report), 136 consecutive years of payments, and a forward dividend of $4.354 per share, which works out to roughly a 2.6% yield. Its beta of 0.36 marks P&G as one of the steadiest mega-caps in the market.

PG price scenario

PG Price Scenario — 24/7 Wall St.

October Earnings Beat Pushes P&G Toward Its 52-Week High

Shares have gained 10.19% over the past month and 20.37% year to date, though they were nearly flat over the past week (0.21%). That leaves the stock about 1.7% below its 52-week high of $170.52 and roughly 25.4% off its low of $133.74.

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The quarter that drove the rally was fiscal Q1 2027. Core EPS came in at $2 against a consensus of $1.89, and net sales of $23.276 billion exceeded the $22.817 billion estimate. Organic sales rose 4%, which is above the full-year guidance range, and all five segments grew. P&G also closed its acquisition of Thorne on October 1, 2026 and has an Investor Day set for November 19.

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